Top Alternatives to Fidelity: Choose Your Best Option

The quest for alternatives to Fidelity can be challenging due to its comprehensive financial management solution.

It truly covers all bases, Offering traditional stocks and bonds, financial advice, commission-free trading, a user-friendly interface, retirement planning, college savings plans, and robo-investing.

Alternatives to Fidelity: Choose Your Best Option
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If you’re a beginner or a seasoned investor looking for more control and customization, other options are also available.

One such alternative is the popular platform Robinhood, along with others like Wealthfront, Etrade, Webull, and Interactive Brokers, which are emerging as top choices for those seeking a personalized approach to financial management.

These platforms offer commission-free trading and a wide range of investment options, including stocks, ETFs, and cryptocurrencies.

This article aims to introduce and discuss some of the top alternatives to Fidelity, each offering distinct features and benefits to cater to diverse investor needs.

Competitors and Alternatives to Fidelity

Aspect/PlatformRobinhoodWealthfrontE-TradeWebullInteractive Brokers
Commission-Free TradingYesNoYesYesNo (for IBKR Lite)
User-Friendly InterfaceYesYesYesYesNo (complex interface)
Fractional Share TradingYesNoNoNoYes
Cryptocurrency TradingYesNoNoYesYes (limited availability)
Educational ResourcesLimitedYesYesLimitedYes
Investment OptionsStocks, ETFs, Options, Cryptocurrencies, ADRsETFs, Index Funds, IRAs, 529 PlansStocks, ETFs, Mutual Funds, IRAs, Business AccountsStocks, ETFs, Options, CryptocurrenciesStocks, ETFs, Mutual Funds, Options, Futures, Forex
Customer ServiceLimitedLimitedSubparSubparMultiple Channels
International MarketsNoNoNoNoYes (33 countries)
Advanced Trading ToolsNoNoYesNoYes
Margin TradingNoNoYesYesYes
Fractional Share TradingNoNoNoNoYes
Mobile TradingYesYesYesYesYes
Account MinimumNone$500NoneNoneVaries (depends on account type)
Please note that some aspects may vary based on individual preferences and specific needs.

Alternative For Automated Investment Services: Robinhood

Alternative For Automated Investment Services: Robinhood
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Robinhood is an online brokerage platform that aims to democratize investing by providing easy access to the financial markets. Founded in 2013, it offers commission-free trading and a user-friendly interface, making it popular among new investors.

Features of Robinhood

  • Commission-free trading for stocks, ETFs, options, cryptocurrencies, and American Depository Receipts (ADRs).
  • Easy-to-use mobile and desktop platforms for trading and monitoring investments.
  • Fractional shares trading, allowing investors to buy small portions of expensive stocks.
  • Access to options trading for knowledgeable investors, with a simple four-step process.
  • Cash management services, including instant deposits and debit card access to funds.
  • Robinhood sign up bonus and referral bonus make it distinct from its alternatives.
  • Find all the features in Robinhood reviews.
  • Fidelity vs Robinhood makes a clear vision of both brokers.

Similarities with Fidelity

  • Commission-Free Trading: Like Fidelity, Robinhood offers commission-free trading, making it cost-effective for investors.
  •  User-Friendly Interface: Both platforms provide a user-friendly interface, although Fidelity may offer more comprehensive educational resources.
  • Wide Range of Investors: While Fidelity caters to a wide range of investors with various financial services, Robinhood primarily targets new investors and those looking for simplicity and ease of use.

These similarities highlight Robinhood as a viable alternatives to Fidelity, especially for those seeking a streamlined and beginner-friendly investing experience.


  • No account minimum, no monthly fee
  • Very easy to use
  • Allows cryptocurrency and fractional share trading
  • Instant access to deposited cash


  • App design may encourage active trading, which is not appropriate for most investors
  • Delayed price quotes
  • Limited education and research tools
  • Accepts payment for order flow
  • No access to mutual funds or bonds

Alternative For Automated Investment Services: Wealthfront

Alternative For Automated Investment Services
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Wealthfront is a robo-advisor platform designed for individuals seeking a hands-off approach to investing. Founded in 2011, it offers automated investment services aimed at creating and managing diversified portfolios tailored to users’ financial goals and risk tolerance.

Features of Wealthfront

  • Automated portfolio management using low-cost exchange-traded funds (ETFs) and index funds.
  • Self-driving money service for automatic allocation of funds towards bills, savings, and investments.
  • Path tool provides a comprehensive view of financial status by aggregating various accounts and outlining long-term goals.
  • Minimum initial contribution of $500 and an annual advisory fee of 0.25%.
  • Offers investment options for long-term goals, retirement planning (including IRAs), college savings (529 plans), and cash management through a Wealthfront Cash account and also Wealthfront sign up bonus.

Similarities with Fidelity

  • Like Fidelity, Wealthfront offers a range of investment options tailored to different financial goals and risk tolerances.
  • Both platforms provide automated investment services, making investing more accessible and convenient for users.
  • While Fidelity offers a broader range of financial services, Wealthfront’s focus on automated portfolio management aligns with Fidelity’s goal of helping users achieve their financial objectives efficiently.

For individuals who seek a simplified investment approach with automated portfolio management features, Wealthfront presents a viable alternatives to Fidelity.

Comparing Chime and Wealthfront clarifies the advantages of Wealthfront.


  • Tax-efficient trading strategies
  • 529 education investing accounts
  • Bank account with modest yield and no fees
  • Low advisory fees


  • The sheer amount of bells and whistles can be overwhelming
  • No fractional share trading, which may result in holding more cash than you want

Alternative For Comprehensive Financial Tools: Etrade

Alternative For Comprehensive Financial Tools: Etrade
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E-Trade is a well-established online brokerage firm that offers a wide range of investment services and tools. Founded in 1982, it was one of the pioneers of online investing, making it accessible to individual investors. With a focus on providing resources for both beginners and experienced traders, E-Trade aims to cater to the diverse needs of investors.

Features of E-Trade

  • Access to free financial consultants and trading specialists for guidance, additionally Etrade sign up bonus.
  • Robust educational and research platform with articles, videos, online courses, and webinars.
  • Power E-Trade platform designed for intermediate and advanced traders, offering charting tools, options strategies, and risk metrics.
  • Wide range of account types including taxable brokerage accounts, IRAs, Coverdell ESAs, custodial accounts, and business accounts.
  • Commission-free trading of stocks and ETFs, along with reasonable options trading fees.
  • Over 4,400 no-load, no-transaction-fee mutual funds are available for investment.
  • A comprehensive range of order types including day, stop limit, trailing stop, and more.
  • Managed portfolio services catering to different investor profiles with varying minimum balance requirements and advisory fees.
  • Two mobile apps are available: one for basic trading and another for advanced trading needs.

Similarities with Fidelity

  • Both E-Trade and Fidelity offer a diverse range of investment services and tools suitable for investors at different experience levels.
  • They provide access to educational resources, research reports, and trading platforms to help users make informed investment decisions.
  • Both platforms cater to beginners, intermediate investors, and experienced traders, offering services such as financial consultations and portfolio management tools.

These similarities position E-Trade as a viable alternatives to Fidelity, particularly for investors seeking a user-friendly interface, educational resources, and access to investment professionals for guidance.


  • Users have free access to financial consultants and specialists
  • The intuitive platform is ideal for both beginners and advanced traders
  • Very strong educational resources, including webinars, courses and articles
  • Paper trading feature for investors testing new strategies
  • Superb tools and resources for options and futures traders


  • Subpar customer service, especially by phone
  • No fractional shares
  • No cryptocurrency access
  • No foreign exchange (forex) trading
  • No integrated trade journal feature

Alternative For Wide Range Of Investment Options: Webull

Alternative For Wide Range Of Investment Options
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Webull is a mobile brokerage app designed to simplify stock trading, cryptocurrency buying, and options trading, particularly for new investors. With a focus on providing a user-friendly platform and cultivating a vibrant user community, Webull aims to make investing accessible and engaging.

Features of Webull:

  • Mobile brokerage app offering stock trading, cryptocurrency buying, and options trading along with Webull sign up bonus.
  • A thriving user community integrated into the platform, allowing users to learn about trading and engage with fellow investors.
  • Features like IRAs, watch lists, alerts, screeners, paper trading, and advanced charting options are available.
  • Commission-free trading for stocks, ETFs, and options, with no inactivity or maintenance fees.
  • Margin interest rates are competitive with other online brokers, with tiered rates based on account balance.
  • Two tiers of market data are available, including Level 1 and Level 2 data for enhanced trading insights.
  • Limited range of tradable assets including stocks, ETFs, options, and cryptocurrencies.
  • Relatively subpar customer service experience with longer wait times for phone support.
  • Security features include two-factor authentication, encryption, and insurance coverage for client assets.

Similarities with Fidelity

  • Wide Range of Investment Services: Both Webull and Fidelity offer a range of investment services, including stock trading and options trading.
  • Access to Educational Resources: Both platforms provide access to educational resources to help users learn about investing and trading.
  • Commission-Free Trading: They both offer commission-free trading for stocks and ETFs, making it cost-effective for investors.
  • Security Features: Both platforms prioritize security features to protect client assets and personal information.

These similarities position Webull as a strong alternatives to Fidelity, particularly for new investors seeking a mobile-first brokerage experience with access to a supportive community and a range of trading features.


  • Strong mobile app with an excellent user interface
  • No minimum deposit or platform fees
  • Paper trading available
  • Offers two free stocks to new account holders
  • Access to traditional IRAs, Roth IRAs, and rollover IRAs
  • Access to 11 different cryptocurrencies
  • Active Webull community facilitates connection and discussion among users


  • No mutual funds, bonds, futures, or foreign exchange (forex) trading
  • No live chat, poor phone support
  • Very limited educational resources
  • Fewer research tools than other leading brokerages
  • Accepts payment for order flow

Alternative For  Advanced Trading Platforms and Tools: Interactive Brokers

Alternative For  Advanced Trading Platforms and Tools: Interactive Brokers
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Interactive Brokers is a top choice for professional investors, day traders, and anyone serious about trading. Their IB Trader Workstation offers a comprehensive platform for researching, tracking, and making investments, making it ideal for those who require advanced tools and analytics.

Features of Interactive Brokers

  • Flagship IB Trader Workstation provides advanced tools for researching, tracking, and making investments.
  • Highly competitive commissions and fees, including the lowest margin trading rates in the online broker space.
  • Offers a comprehensive menu of investment types covering almost every major asset class, including access to international markets across 33 countries.
  • Offers two main programs: IBKR Pro for professional and institutional investors, and IBKR Lite for individual investors with commission-free trades on U.S. stocks, ETFs, and certain mutual funds.
  • IBKR Lite also offers a simplified mobile and web platform for beginner and occasional traders.
  • Provides access to a wide range of investment opportunities, including stocks, ETFs, mutual funds, options, futures, forex, and more.
  • Offers fractional share trading, allowing investors to buy less than a full share of stock depending on their budget.
  • Extensive educational resources through the Traders Academy, including free online courses, webinars, market commentary, and insights from professional investors.
  • Multiple customer service channels are available, including phone, email, and chat support, with 24-hour availability on business days.

Similarities with Fidelity

  • Both Interactive Brokers and Fidelity offer a wide range of investment options covering stocks, ETFs, mutual funds, options, and more.
  • They both provide access to educational resources to help users learn about investing and trading.
  • Both platforms prioritize security features to protect client assets and personal information.
  • Interactive Brokers and Fidelity offer multiple customer service channels for support, including phone, email, and chat.

These similarities position Interactive Brokers as a strong alternative to Fidelity, particularly for investors seeking advanced trading tools, competitive commissions, and access to international markets.


  • Low commissions and fees
  • Impressive platform packed with features
  • Very wide range of investment offerings
  • Highly reliable trade execution
  • The best margin rates in our study
  • A good library of educational materials and research


  • The platform can be intimidating to use, especially for beginners
  • Uses complex tiered pricing plans
  • Phone customer service can be lackluster
  • Look of the client portal and website could be improved
  • Sells order flow of IBKR Lite accounts, putting those users at a trading disadvantage

All About Fidelity

All About Fidelity
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Fidelity Investments is a big financial company based in Boston, USA. It’s famous for its mutual funds and other money services.

Started in 1946 by Edward Johnson II, and his family still runs it. Abigail Johnson took over as CEO in 2015, following her father.

It’s one of the most trusted names in finance, helping people invest their money wisely. Fidelity Investments is a go-to choice for many when it comes to managing their money and planning for the future.

Ways to Make Money With Fidelity

Ways to Make Money With Fidelity
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  • Investing in Dividend Stocks: Get regular payments from companies’ profits. These stocks offer steady returns and can grow over time if you reinvest what you earn.
  • Realizing Capital Gains: When your investments grow, you make money. Use smart strategies like spreading your investments and planning for the long term. Take advantage of changes in the market to make more money.
  • Earning Interest Payments: Earn money regularly by lending out your money. Reinvesting these earnings can make your money grow even more. Learn about interest rates and how the market is doing to make smart choices.
  • Selling Covered Calls: Make money by selling options to others. You can still benefit if the stock price goes up. This helps you manage risk while making some extra cash.
  • Participating in Fidelity’s Referral Program: Join a group of people who share investment tips. Build connections and learn from others to grow your money. Get access to more investment opportunities and earn rewards by referring others.


There are several alternatives to Fidelity for those looking to grow their wealth and invest in the financial markets. Each option offers unique features and benefits tailored to individual needs and preferences.

Whether you choose another reputable brokerage firm or explore different investment platforms, it’s essential to research and compare your options carefully to find the best fit for your financial goals and investment style.

By doing so, you can make informed decisions and take steps toward achieving long-term financial success.


What are some alternatives to Fidelity for investing?

Some popular alternatives to Fidelity include Vanguard, Charles Schwab, and TD Ameritrade. These brokerage firms offer a wide range of investment products and services, including stocks, bonds, mutual funds, and ETFs, catering to different investor preferences and financial goals.

How do I choose the best alternative to Fidelity for my investment needs?

When selecting an alternatives to Fidelity, consider factors such as investment options, fees and commissions, research tools, customer service, and ease of use. Evaluate each brokerage’s offerings and compare them based on your specific investment objectives, risk tolerance, and preferences to determine the best fit for you.

Can I transfer my investments from Fidelity to another brokerage?

Yes, most brokerage firms offer a process known as an “account transfer” or “brokerage transfer,” allowing you to move your investments from Fidelity to another platform. Contact the new brokerage firm you wish to transfer to and follow their instructions for initiating the transfer process. Keep in mind that there may be fees associated with transferring your investments, so be sure to inquire about any potential costs beforehand.

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